About us

Leadership

Who we are

Raphaël Gilson of webmo
Raphaël Gilson

With a decade of experience in technology and digital, Raphaël began his career in software and at a leading digital agency, building websites and mobile apps. He went on to work with renowned institutions including HSBC, BCG (one of the world’s top management consulting firms), and PSG Equity (a leading B2B software private equity firm with $30B in assets under management). Today, he brings deep technical and strategic expertise to ambitious companies, turning ideas into high-performing systems, brands, and go-to-market engines built to win.

Roan Gilson of webmo
Roan Gilson

Roan is a builder at the intersection of product, design, and AI, with experience across industries from healthcare to e-commerce. He honed his skills at Blvck Paris (a multimillion-dollar e-commerce) and BeatingHeart (AI-powered content generation platform), where he worked across brand and AI-driven products. His expertise spans SEO, GEO, Meta Ads, and Google Ads - combining creative with performance-focused systems that drive visibility, acquisition, and growth. Today, he turns ideas into premium digital experiences and scalable growth engines.

Approach

How we work

Process: 4 steps
  1. 01

    Audit & listening

    We review your website, search presence, ads, and competitors to understand what is working, what is blocking growth, and where customers drop off.

    25%
  2. 02

    Strategy

    We define a clear plan for the site and the campaigns behind it - positioning, offers, channels, and priorities tied to real business goals.

    50%
  3. 03

    Execution

    We build and launch: website pages that convert, plus search, ads, and reputation work that brings qualified traffic to them.

    75%
  4. 04

    Measure & iterate

    We track leads, conversions, and campaign performance, then refine the site and media so results keep compounding.

    100%
Story

Our philosophy

Two brothers

webmo is two brothers combining forces. Raphaël brings deep experience in technology and digital strategy. Roan brings the freshness of the latest tools, platforms, and AI-native ways of building.

That mix is our advantage: family craftsmanship with serious standards. We stay close to our clients, obsess over quality, and deliver outstanding service - without the premium agency price tag. Our philosophy is simple: ship modern websites with a premium feel, and run campaigns that turn attention into customers. We do it with the latest technologies and AI - speeding up how we build, test, and optimize everything from pages to performance media.

  • 01

    Family craftsmanship

    Hands-on work, honest communication, and care for every detail.

  • 02

    Client dedication

    Outstanding service and quality, built to be accessible and affordable.

  • 03

    Modern & premium

    Digital experiences that feel refined, and campaigns designed to convert.

FAQ
Not sure yet? Have some questions? We listed the ones most frequently asked.
How long before we see results?
It depends on the channel. Paid ads can generate leads within days once campaigns are live. SEO and AEO compound over weeks and months. Web projects usually show impact at launch - clearer conversion paths, faster pages, and a site that finally matches the brand.
What exactly is AEO?
AEO means Answer Engine Optimization - making your brand easy to find and cite in AI answers and overviews (ChatGPT, Google AI Overviews, and similar), not only classic blue-link search. We structure content, entities, and proof so you show up where people now ask questions.
Do we need a long-term commitment?
Not for every project. One-off builds (like a website) have a clear scope and timeline. Growth work - ads, SEO/AEO, reputation - works best as an ongoing partnership because results compound, but we always define milestones so you know what you’re buying.
Do you work with businesses my size?
Yes. We work with young local businesses, growing brands, and established companies. What matters is clarity of goals - if you need a stronger website, more qualified leads, or a cleaner growth system, we can fit the engagement to your stage.
How does reporting work?
You get clear, regular reporting on what moved: traffic, leads, calls, spend, and rankings where relevant. We keep it practical - what’s working, what we’re changing next, and why - so you’re never guessing where the budget or effort went.
Can you build my website and also run growth?
Yes. That’s how webmo is set up: Websites, Search & AEO, Paid Ads, Reputation, and Consulting. We can ship the site and keep going on acquisition - or plug into whichever channel you need first.
How do we get started?
Send a message via the contact form or call us anytime. We start with a short audit of your site and channels, align on priorities, then propose a clear plan - scope, timeline, and next steps - before any long commitment.
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webmo
Webmo is a multidisciplinary digital agency helping you attract more customers by building a strong online presence through websites, search, advertising, and reputation management
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